Selling your North County home over the holiday season doesn’t have to turn you into the Grinch. We understand that the thought of going through the selling process in December may have you saying, “Bah, humbug!” But you can reframe your thinking and use the holiday season to your advantage. Here’s what you should keep in mind to make the best of selling your home during the holidays.
Spruce up your curb appeal
One way to make your North County home stand out is to put some love into the exterior of your home. Make sure everything is cleaned up – including the gutters. Give the front door a fresh coat of paint. And don’t be afraid to add a little holiday cheer. Place some potted poinsettias around the front door and add a festive wreath. Use the cheer of the holiday season to entice potential buyers to come through the front door. The trick is not to go overboard. A few tasteful decorations are all you need.
Deck the halls
Along with the outside of your home, you can also decorate the inside for the holidays. Again, the key is to keep it in moderation. Make the inside of your home feel cozy and inviting with a few general winter decorations, such as evergreen garland and candles. Fill your home with scents of the season by making your own simmering potpourri for the stove. Stage your home so that potential buyers can imagine how wonderful it will be to celebrate the holidays in your home.
Price it right
One of the most important aspects of selling your North County home over the holidays is to price it correctly from the beginning. There’s nothing worse than your home languishing on the market because it is priced too high for market conditions. Your home should be priced competitively, and you should be open to offering other incentives, such as paying towards repairs or closing costs.
Understand your buyers
Spring and summer tend to be the busiest seasons in the real estate market. That’s when families with school-age children often choose to move so as not to interrupt the school year. But that doesn’t mean there aren’t buyers during other seasons, as well. It’s important to understand the kinds of buyers you may attract over the holidays. This includes those who may be working on a deadline, such as moving for a job. Buyers searching for a North County home over the holidays tend to be more motivated, which can definitely work in a seller’s favor.
Make your home available for showings
Many people get time off work over the holidays. This means that there may be people wanting to see your home any day of the week. Try to make your home as available as possible for showings. Make arrangements to have your pets out of the home when buyers are coming by. Think of it this way – you can use this time to get your holiday shopping done or even go for a spin at the ice skating rink!
Work with the pros
Finally, the best way to make the most of selling your North County San Diego home during the holidays is to work with the pros. The Cristine Clark & Jamie Gilman Team has sold one home every 3.3 days since 1997, and we’d love to help you sell yours. Contact us today at 760-758-1211 or [email protected] to get started!